Ceer and Schuler Collaborate to Build MENA’s Most Advanced EV Press Shop

SAUDI ARABIA : Ceer teams up with Schuler to install the region's first fully automated press shop, advancing smart manufacturing and boosting Saudi Arabia's push for an electric vehicle industry.

• Ceer partners with Schuler to build a cutting-edge press shop at its Manufacturing Complex in Saudi Arabia.
• The press shop integrates automation to enhance EV production efficiency and sustainability.
• Marks a significant milestone for the Kingdom's automotive and smart manufacturing ambitions.
• Features advanced technology with high output and energy-efficient solutions.

Ceer, Saudi Arabia's first electric vehicle (EV) brand, is making strides in building the region's automotive sector with a groundbreaking partnership. The company has teamed up with Schuler to establish MENA’s first fully automated press shop, laying the foundation for smart manufacturing and sustainable EV production.

A Strategic Partnership for EV Manufacturing

The partnership between Ceer and Schuler is pivotal for shaping the Kingdom’s EV landscape.

• Press Shop Details: Located within the Ceer Manufacturing Complex (CMC) in King Abdullah Economic City, the press shop features Schuler’s state-of-the-art automated technology.
• Automation at the Core: This includes advanced press lines, laser blanking lines, and automated stacking systems.
• Comprehensive Facility: The CMC spans all vehicle production stages, from press shop and body shop to a dedicated test track.

Setting New Standards in Manufacturing

The fully automated press shop is the centerpiece of Ceer’s manufacturing efforts, driving quality, efficiency, and sustainability.

• Precision and Output: Schuler’s presses can produce up to 64 parts per minute, crafting components like chassis parts and body frames.
• Energy Efficiency: Powered by cloud-based applications, the shop prioritizes reduced energy consumption and eco-friendly practices.
• Technological Edge: The integration of automated logistics ensures seamless production from blank transportation to finished parts.

Voices Behind the Partnership

The leaders of both companies have shared their vision for this collaboration.

Jim DeLuca, Ceer CEO, said “Partnering with top-tier global suppliers like Schuler is crucial to Ceer’s vision of transforming mobility in MENA. This milestone brings us closer to setting a new standard for EV manufacturing.”

Martin Drasch, Schuler CEO, had this to say: “We’re thrilled to partner with Ceer on this project. This fully automated press shop is a game-changer for the region.

Driving the Future of EV Production in MENA

The partnership symbolizes more than just technological advancement—it represents Saudi Arabia’s commitment to becoming a leader in electric mobility.

• Sustainability: The press shop minimizes waste and energy usage, aligning with global green goals.
• Scalability: With such innovation at its core, Ceer is well-positioned to expand and compete internationally.

This milestone paves the way for Ceer to redefine manufacturing standards in MENA, bringing the Kingdom closer to a sustainable, electric-driven future.