Changan Automobiles Sells 2.68 Million Vehicles In 2024, Records 51 Per Cent Growth In MEA

Changan Automobiles Sells 2.68 Million Vehicles In 2024, Records 51 Per Cent Growth In MEA

SAUDI ARABIA : Besides having positive growth in its home market in China, Changan Automobile is also upscaling its presence and sales in the Middle East. 

KEY TAKEAWAYS

  • What new product launches did Changan Automobile have in 2024?

    Eado Plus in Gulf countries, Kaichen Hunter in Iraq, UNI-S and UNI-V 2.0T in Saudi Arabia, and DEEPAL S07 in the Middle-East.
  • What is Changan Automobile focusing on in the Middle East?

    Expanding its logistics and after-sales network.
    • Changan sold 530,000 units outside China, recording 47 per cent growth.
    • Sales of Changan in the Middle East and Africa (MEA) stood at 83,000 units.
    • Changan Automobile has three brands – Changan, DEEPAL and AVATR. 

    China-based auto giant Changan Automobile had record-breaking sales in 2024, with it recording a sales volume of 2.68 million units worldwide, including sales in and out of China. Out of these 2.68 million units, 530,000 units were sold outside China, thus recording 47 per cent year-on-year growth. Also, Changan Automobile sold 83,000 units in the Middle East and Africa (MEA) region, eventually posting a growth of 51 per cent. 

    Automobile Brands Expansion:

    Comprising three brands – Changan, DEEPAL and AVATR, Changan Automobile has a wide range of conventional vehicles with internal combustion engines, all-electric vehicles and hybrids. In 2024, Changan launched new products like Eado Plus in Gulf countries, along with Kaichen Hunter in Iraq, UNI-S and UNI-V 2.0T in Saudi Arabia and DEEPAL S07 in the Middle-East. 

    ChanganFor Changan, 2024 was also special in ways more than one, for its DEEPAL brand, entered a joint venture with Al Tayer Motors in September for local sales in UAE. This was followed by the agreement between Al Tayer Motors and the AVATR brand in November for the official sales of the AVATR brand, with the AVATR 11 as its first product. The portfolio is expected to widen with the launch of AVATR 12 in the first half of 2025.  

    Besides UAE, Changan Automobile is also strengthening its foothold in other countries of the Middle East. The Chinese car brand has already opened a sprawling facility in the Dora Sales and Service Complex in Baghdad, which is a 39,000-square-meter facility including a 4,000-square-meter exhibition area and a three-level 5,000-square-meter spare parts warehouse.

    Changan is also working on expanding its logistics and after-sales network in all parts of the Middle East. In addition, the Chinese auto giant also conducted its first Middle East and Africa Skills Competition in 2024 for searching outstanding talents and improving after-sales service for local customers.

    Tanya Khandelwal

    Tanya Khandelwal

    Tanya's passion for cars shines through in her work as an automotive expert. With a comprehensive understanding of engine performance, design, and safety features, she empowers others to appreciate the world of automobiles. Her two+ years of industry experience have cultivated a distinct perspective, earning her a reputation as a reliable and knowledgeable resource. Tanya has also demonstrated her expertise in content strategy and management, successfully leading the content direction for Sayarabay.com, which caters to Saudi Arabian automotive markets.

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